About Us

A strategy & design consultancy

that makes the complex simple.


To make the complex simple through empathy, invention and partnership.


To change the tide for clients and transform the human experience for all.


  • Empathy
  • Curiosity & Wonder
  • Make Believe & Invent
  • Intuitive Senses & Thoughtfulness
  • The Pursuit of Perfection
  • Collaboration & Creative Friction
  • Pride & Humility
  • Integrity & Respect
  • Optimism & Hope
  • Mystery & Intrigue

For the good of the order.


The firm was founded in 2013 by husband and wife duo, Chief Executive Officer Hallie Bram Kogelschatz and Chief Strategy Officer Eric Kogelschatz veteran marketers of brands such as Cadillac, Ford, Progressive Insurance, Nestle Brands, Cleveland Clinic, KeyBank and many more. Together they lead the firm with Director of Design, Brian Andrew Jasinski.


Each of our clients work directly with one or more members of our executive leadership team. This reflects our conviction that great work cannot happen without passion, intelligence and commitment.


The firm’s past and current customers include B2B and B2C clients in sectors from the Arts to Education and Insurance to Transportation. Clients are headquartered across the United States from New York and Washington, D.C. to St. Louis and Nashville to San Francisco and Oakland.

Accreditations & Associations

Accreditations, certifications and corporate memberships with industry associations emphasize and demonstrate our proficiency in strategy, design and marketing as well as in specific industries.